CASE STUDY
Suspension & Retention Packaging: Unwrapping success with tailored outreach
Company Overview
The client provides affordable, high-protection film and corrugated packaging solutions that ensure products are securely safeguarded within the shipping container, insulated from all sides. These packaging options are scalable and can be tailored to meet specific needs, making them the perfect choice for protecting a diverse array of products.
Objectives
Confronted with the challenge of expanding its customer base after the pandemic, The client aimed to reach both new and established e-commerce companies that emphasize brand identity through their packaging. The objective was to bypass traditional B2B resellers and directly connect with online retailers in particular niches and geographic areas
Our Solution
Leadsinfotech crafted a custom email campaign tailored to the specific requirements of contemporary online brands. Through in-depth research and teamwork, we compiled a highly targeted list of potential clients, ensuring both relevance and strategic fit. The campaign utilized personalized email outreach to highlight the advantages of client’s suspension and retention packaging, engaging prospects who are likely to value and gain from bespoke solutions.
Campaign Highlights
Strategic Target Selection: Through meticulous manual screening, we precisely aligned our prospect list with the client’s strategic priorities in:
Target Industries: Gun manufacturing, Retail Groceries, Computers and Electronics Manufacturing, Motor Vehicle Parts Manufacturing
Target Designations: Head of Packaging/Procurement, President, Owner, Founder, CEO
Target Geographies: United States